20 ads that shook the world : (Record no. 5729)

MARC details
000 -LEADER
fixed length control field 01363pam a2200325 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020226s2000 nyua b 001 0 eng d
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0609807234
CATALOGING SOURCE
Original cataloging agency ICrlF
Transcribing agency ICrlF
Modifying agency ICrlF
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5811
Item number .T9 2000
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition information 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093752.0
CONTROL NUMBER
control field 23286
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Twitchell, James B.,
Dates associated with a name 1943-
TITLE STATEMENT
Title 20 ads that shook the world :
Remainder of title the century's most groundbreaking advertising and how it changed us all /
Statement of responsibility, etc. James B. Twitchell.
VARYING FORM OF TITLE
Title proper/short title Twenty ads that shook the world
EDITION STATEMENT
Edition statement 1st pbk. ed.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Three Rivers Press,
Date of publication, distribution, etc. c2000.
PHYSICAL DESCRIPTION
Extent 229 p. :
Other physical details ill ;
Dimensions 24 cm.
GENERAL NOTE
General note First published: New York : Crown, 2000.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 217-219) and index.
CITATION/REFERENCES NOTE
Name of source Library Journal.
CITATION/REFERENCES NOTE
Name of source Publisher's Weekly.
CITATION/REFERENCES NOTE
Name of source Booklist.
SUMMARY, ETC.
Summary, etc. Uses an art-historical approach to examine twenty advertisements and advertising campaigns, named by the author as the most influential of the twentieth century; considering what makes each ad work, the story behind it, and how it changed viewers' perceptions of the advertised item, and other things as well.
TARGET AUDIENCE NOTE
Target audience note Adult
Source Follett Library Resources.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision History.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision History.
Source of heading or term sears.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
26/01/2017 659.1 TW TW T0020617 9.99 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 23/09/2004 AMAUK 9.99