Marketing research : (Record no. 5793)

MARC details
000 -LEADER
fixed length control field 01343nam a2200361 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040112s2003 maua b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004270001
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071151192 (international ed.)
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072467576 (alk. paper)
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072467630 (CD-ROM)
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .H258 2003b
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition information 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093758.0
CONTROL NUMBER
control field 23350
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
TITLE STATEMENT
Title Marketing research :
Remainder of title within a changing information environment /
Statement of responsibility, etc. Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
EDITION STATEMENT
Edition statement 2nd ed., International ed.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2003.
PHYSICAL DESCRIPTION
Extent xxiii, 720 p. :
Other physical details ill ;
Dimensions 27 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in marketing
GENERAL NOTE
General note CD-ROM has title: SPSS student version 11.0 for Windows.
GENERAL NOTE
General note "ISBN 0-07-246757-6 part of 0-07-253839-2"--P. [4] of cover.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 687-698) and indexes.
STUDY PROGRAM INFORMATION NOTE
Program name MARK210
SYSTEM DETAILS NOTE
System details note System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
ADDED ENTRY--PERSONAL NAME
Personal name Bush, Robert P.
ADDED ENTRY--PERSONAL NAME
Personal name Ortinau, David J.
SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title McGraw-Hill/Irwin series in marketing.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
26/01/2017 658.83 HA MA T0023818 40.99 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 13/02/2005 AMAUK 40.99
26/01/2017 658.83 HA MA T0023819 40.99 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 13/02/2005 AMAUK 40.99