Analysis for marketing planning / (Record no. 6584)

MARC details
000 -LEADER
fixed length control field 00604cam a2200229u 4500
PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010321n xx 000 0 und u
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256122768
SYSTEM CONTROL NUMBER
System control number 10445
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093900.0
CONTROL NUMBER
control field 24158
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Lehmann, Donald R.
TITLE STATEMENT
Title Analysis for marketing planning /
Statement of responsibility, etc. Donald R. Lehmann, Russell S. Winer.
EDITION STATEMENT
Edition statement 3rd ed.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Burr Ridge, Illinois :
Name of publisher, distributor, etc. Irwin,
Date of publication, distribution, etc. 1994.
PHYSICAL DESCRIPTION
Extent x,198 p.
GENERAL NOTE
General note Includes index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision United States
General subdivision Management.
ADDED ENTRY--PERSONAL NAME
Personal name Winer, Russell S.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
26/01/2017 658.802 LE AN T0010445 0.00 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 21/03/2001 0.00