| 000 -LEADER |
|---|
| fixed length control field |
01131cam a2200337 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
070323s2004 at a b 001 0 eng d |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2007273093 |
| NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBA585500 |
| Source |
bnb |
| NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
|---|
| Record control number |
007634555 |
| Source |
Uk |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
047080064X (pbk.) |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780470800645 (pbk.) |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocm53931493 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
SINAP |
| Transcribing agency |
SINAP |
| Modifying agency |
UKM |
| -- |
BAKER |
| -- |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
lccopycat |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.D275 2004 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Edition number |
22 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093111.0 |
| CONTROL NUMBER |
|---|
| control field |
18380 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dann, Susan J. |
| TITLE STATEMENT |
|---|
| Title |
Introduction to marketing / |
| Statement of responsibility, etc |
Susan Dann, Stephen Dann. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Milton, Qld. : |
| Name of publisher, distributor, etc |
Wiley, |
| Date of publication, distribution, etc |
2004. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 478 p. : |
| Other physical details |
col. ill ; |
| Dimensions |
26 cm. + |
| Accompanying material |
1 CD-ROM (4 3/4 in.) |
| GENERAL NOTE |
|---|
| General note |
Accompanying CD-ROM entitled: Eagle Boys Pizza integrative case to accompany Introduction to Marketing. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 447-449) and index. |
| STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
MARK101 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| Form subdivision |
Textbooks. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dann, Stephen, |
| Dates associated with a name |
1973- |
| ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE |
|---|
| Uncontrolled related/analytical title |
Eagle Boys Pizza integrative case to accompany Introduction to Marketing. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |