Normal view MARC view
  • Advertising

Entry Topical Term

Number of records used in: 2

001 - CONTROL NUMBER

  • control field: 4615

003 - CONTROL NUMBER IDENTIFIER

  • control field: ByWater

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20170523080955.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 170523|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: ByWater
  • Transcribing agency: ByWater

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Advertising
  • General subdivision: Management

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (ByWater)0: Percy, Larry 4614, Strategic advertising management, 2016.