Normal view MARC view
  • Marketing

Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 9160

003 - CONTROL NUMBER IDENTIFIER

  • control field: ByWater

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20170925103128.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 170925|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: ByWater
  • Transcribing agency: ByWater

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Marketing
  • General subdivision: Planning.

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (ByWater)13643: Jain, Subhash C., 1942- 9157, Marketing planning and strategy /, c2009.