Competitive marketing strategy /
By: Dann, Stephen
Title By: Dann, Susan J
Material type: BookPublisher: Australia : Pearson/Prentice Hall, 2007.Description: xvi, 320 p. : ; 25 cm. : ill.ISBN: 9780733971617Subject(s): Marketing -- Management | Strategic planning | Competition | Technological innovationsItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.802 DA CO (Browse shelf) | Available | T0034381 |
Total holds: 0
Includes index.