Normal view MARC view ISBD view

Marketing research essentials /

By: McDaniel, Carl D
Title By: Gates, Roger H, 1942-
Material type: BookPublisher: Hoboken, NJ : John Wiley & Sons, c2010.Edition: 7th ed.Description: xxi, 507 p. : ill. + 1 CD-ROM ; 25 cm.ISBN: 9780470169704Subject(s): Marketing research | SPSS for Windows
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.83 MC MA (Browse shelf) Available T0039229
REGULAR University of Wollongong in Dubai
Main Collection
658.83 MC MA (Browse shelf) Available T0039230
Total holds: 0

Includes bibliographical references and index. Includes SPSS student version17.0 software for Windows XP or Vista.

Powered by Koha