Marketing research essentials /
By: McDaniel, Carl D
Title By: Gates, Roger H
Material type:
BookPublisher: Hoboken, NJ : John Wiley & Sons, c2010.Edition: 7th ed.Description: xxi, 507 p. : ill. + 1 CD-ROM ; 25 cm.ISBN: 9780470169704Subject(s): Marketing research | SPSS for Windows
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds | Course reserves |
|---|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.83 MC MA (Browse shelf) | Available | T0039229 | |||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.83 MC MA (Browse shelf) | Available | T0039230 |
Total holds: 0
Includes bibliographical references and index. Includes SPSS student version17.0 software for Windows XP or Vista.