E-commerce /
By: Rayport, Jeffrey F
Title By: Jaworski, Bernard J
Material type:
BookPublisher: Boston, McGraw-Hill, 2001.Description: xxxv, 420 p. : ill. ; 26 cm.ISBN: 0071120521Program: MARK301Other title: Ecommerce.Subject(s): Electronic commerce | Internet advertising | Internet marketing
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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| REGULAR | University of Wollongong in Dubai Main Collection | 658.84 RA EC (Browse shelf) | Available | T0016719 |
Total holds: 0
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| 658.84 PA IN Internet marketing : how to get a website that works for your business / | 658.84 PL EC Ecommerce : formulation of strategy / | 658.84 PL EC Ecommerce : formulation of strategy / | 658.84 RA EC E-commerce / | 658.84 RA EC E-commerce / | 658.84 RA ST Statistical modeling and analysis for database marketing : effective techniques for mining big data / | 658.84 RE EL Electronic marketing : integrating electronic resources into the marketing process / |
Includes bibliographical references and indexes.
MARK301