Advertising communications & promotion management /
By: Rossiter, John R
Title By: Percy, Larry
Material type: BookPublisher: Boston : Irwin/McGraw-Hill, 1998.Edition: 2nd ed.Description: xvi, 640 p.ISBN: 0071155147Program: MARK333 TBS982 MARK940Other title: Advertising communications and promotion management.Subject(s): Advertising | Communication in marketingItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 659.1 RO AD (Browse shelf) | Available | T0028878 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 659.1 RO AD (Browse shelf) | Available | T0020855 |
Total holds: 0
MARK333 TBS982 MARK940