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Relationship marketing : management of customer relationships /

By: Bruhn, Manfred
Material type: BookPublisher: Harlow, England ; New York : Pearson Education/Financial Times, 2003.Description: xxi, 289 p. : ill ; 25 cm.ISBN: 0273676016; 9780273676010Uniform titles: Relationship marketing. English Subject(s): Customer relations -- Management
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.812 BR RE (Browse shelf) Available T0036061
REGULAR University of Wollongong in Dubai
Main Collection
658.812 BR RE (Browse shelf) Available T0025051
Total holds: 0

Includes bibliographical references (p. 267-283) and index.

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