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Customer relationship management : the bottom line to optimizing your ROI / Jon Anton, Natalie L. Petouhoff.
Material type:
TextSeries: Neteffect series. Management skills.Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002.Description: xviii, 254 p. : ill ; 24 cmISBN: - 0130990698 (alk. paper)
- 658.8/12 21
- HF5415.5 .A58 2002
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.812 AN CU (Browse shelf(Opens below)) | Available | T0025052 |
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| 658.8101 WE ST Strategic marketing : | 658.8101 WE ST Strategic marketing : | 658.8101 WE ST Strategic marketing : | 658.812 AN CU Customer relationship management : | 658.812 BA BR Branded customer service : | 658.812 BA BR Branded customer service : | 658.812 BA CU Customer relationship management : |
Includes bibliographical references (p. 246-249) and index.
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