The growth gamble : when leaders should bet big on new businesses and how to avoid expensive failures /
By: Campbell, Andrew
Title By: Park, Robert
Material type: BookPublisher: Boston : Nicholas Brealey International, 2005.Description: p. cm.ISBN: 1904838049Subject(s): Conglomerate corporations -- Planning | Conglomerate corporations -- Management | Corporations -- Growth | Business planning | Corporate cultureDDC classification: 658.1/1 Online resources: Location MapItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 658.11 CA GR (Browse shelf) | Available | T0025895 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
658.11 BU NE New venture creation : | 658.11 BU NE New venture creation : | 658.11 BY TE Technology ventures : | 658.11 CA GR The growth gamble : | 658.11 CH EN Entrepreneurship : | 658.11 FE ST Startup boards : | 658.11 FI LO Lost and founder : |
Includes bibliographical references and index.
The challenge of new businesses -- Beating the odds -- The difficulties of building new legs -- When low growth is better than gambling -- The new business traffic lights -- Diversification -- Searching for new businesses -- Is there a role for corporate venturing? -- Positioning and supporting a new business -- An age of realism.