The hyper-social organization : eclipse your competition by leveraging social media /
By: Gossieaux, Francois
Title By: Moran, Ed
Material type:
BookPublisher: New York : McGraw-Hill, c2010.Description: xxiii, 359 p. : ill. ; 24 cm.ISBN: 9780071714020 (trade); 0071714022Subject(s): Information technology -- Management | Information technology -- Social aspects | Social media | Internet marketingDDC classification: 658.4/038
Summary:
A guide to using social media to gain an edge on competitors, exploring the four drives of social communities, corporate-consumer relations, networks, establishing a human presence on the Web, and other related topics.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.4038 GO HY (Browse shelf) | Available | T0043244 |
Total holds: 0
Choice, December 2010
A guide to using social media to gain an edge on competitors, exploring the four drives of social communities, corporate-consumer relations, networks, establishing a human presence on the Web, and other related topics.
Includes bibliographical references (p. 335-348) and index.
Adult Follett Library Resources.
Adult.
Choice