International marketing /
By: Cateora, Philip R
Title By: Gilly, Mary C | Graham, John L
Material type:
BookPublisher: New York, NY : McGraw-Hill/Irwin, c2011.Edition: 15th ed.Description: xxxiii, 622 p. : col. ill., col. maps ; 29 cm.ISBN: 9780073529943Program: MARK343Subject(s): Export marketing | International business enterprisesDDC classification: 658.8/4
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.84 CA IN (Browse shelf) | Available | T0043390 |
Total holds: 0
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| 658.84 BR WH What sticks : Why most advertising fails and how to guarantee yours succeeds / | 658.84 CA DE Developing e-commerce systems / | 658.84 CA DE Developing e-commerce systems / | 658.84 CA IN International marketing / | 658.84 CA IN International marketing / | 658.84 CA IN International marketing / | 658.84 CA IN International marketing / |
Includes bibliographical references and index.
MARK343 UOWD