Social marketing : improving the quality of life /
By: Kotler, Philip
Title By: Roberto, Ned | Lee, Nancy
Material type:
BookPublisher: Thousand Oaks, Calif. : Sage Publications, c2002.Edition: 2nd ed.Description: xvi, 438 p. : ill. ; 24 cm.ISBN: 0761924345 (pbk. : alk. paper); 9780761924340Program: MARK935; MARK920Subject(s): Social marketing | Behavior modificationDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds | Course reserves |
|---|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 KO SO (Browse shelf) | Available | T0044282 | |||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 KO SO (Browse shelf) | Available | T0044283 |
Total holds: 0
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| 658.8 KO PR Principles of marketing | 658.8 KO PR Principles of marketing | 658.8 KO PR Principles of marketing | 658.8 KO SO Social marketing : improving the quality of life / | 658.8 KO SO Social marketing : improving the quality of life / | 658.8 LA ES Essentials of marketing / | 658.8 LA ES Essentials of marketing / |
Includes bibliographical references and indexes.
MARK935
MARK920