The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / David Meerman Scott.
Material type:
TextPublication details: Hoboken, NJ : Wiley, c2011.Edition: 3rd ed., Completely rev. & updated 3rd edDescription: xxxii, 366 p. : ill. ; 23 cmISBN: - 9781118026984 (pbk.)
- 1118026985
- New rules of marketing and PR
- New rules of marketing and public relations
- 658.8/72 23
- HF5415.1265 .S393 2011
- BUS043000
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.872 SC NE (Browse shelf(Opens below)) | Available | T0047265 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.872 SC NE (Browse shelf(Opens below)) | Available | T0044318 |
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| 658.872 SC MA Maximize your social : | 658.872 SC NE The new rules of marketing and PR : | 658.872 SC NE The new rules of marketing & PR : | 658.872 SC NE The new rules of marketing & PR : | 658.872 SC NE The new rules of marketing and PR | 658.872 SC NE The new rules of marketing & PR : | 658.872 SC NE The new rules of marketing & PR : |
Offers practical advice on utilizing web based tools to market products, including social media, online video, mobile applications, blogs, news releases, and viral marketing.
Includes bibliographical references and index.
Adult.
HDR974 MMC928
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