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Cases in consumer behaviour / edited by Gerrit Antonides and W. Fred van Raaij.

Contributor(s): Material type: TextTextPublication details: Chichester ; New York : J. Wiley, c1999.Description: x, 170 p. : ill. ; 23 cmISBN:
  • 0471987816 (pbk. : alk. paper)
  • 9780471987819
Subject(s): DDC classification:
  • 658.8/342 21
LOC classification:
  • HF5415.33.E85 C37 1999
Contents:
Hold Me, Thrill Me, Taste Me, Love Me Yarner Water The Body Shop: Societal Values in the Store Attitudes Towards Recycling of Household Waste The Case of the Model Railway Purchase But Marriage Means Sharing - Doesn't It..? 'No One Buys No Name Trainers...' I'm in Control Product Placement Advertising with Power or Suspicion? Food Shopping Styles in Hungary Hurry - Only Whilst Stocks Last...? Consumer Borrowing Decisions A Single Currency for Europe - The Euro Age-Lite Dissatisfied with Doing the Dishes The Behaviour of the Young Towards Luxury Products Pasta in Europe Andrex Comes Out of the Closet Consumers' Evaluations of Products Labelled 'Made in Europe.
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.8342 CA SE (Browse shelf(Opens below)) Available T0044494

Includes bibliographical references.

Hold Me, Thrill Me, Taste Me, Love Me Yarner Water The Body Shop: Societal Values in the Store Attitudes Towards Recycling of Household Waste The Case of the Model Railway Purchase But Marriage Means Sharing - Doesn't It..? 'No One Buys No Name Trainers...' I'm in Control Product Placement Advertising with Power or Suspicion? Food Shopping Styles in Hungary Hurry - Only Whilst Stocks Last...? Consumer Borrowing Decisions A Single Currency for Europe - The Euro Age-Lite Dissatisfied with Doing the Dishes The Behaviour of the Young Towards Luxury Products Pasta in Europe Andrex Comes Out of the Closet Consumers' Evaluations of Products Labelled 'Made in Europe.

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