Global product : strategy, product lifecycle management and the billion customer question /
By: Stark, John
Title By: Roy, Rajkumar [Series editor.]
Material type: BookSeries: Decision engineering.Publisher: London : Springer, 2010.Description: xiii, 215 p. : ill. ; 24 cm.ISBN: 978-1849966757Subject(s): Product life cycle | Product management | Export marketing | Management and Business StudiesDDC classification: 658.5Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.5 ST GL (Browse shelf) | Available | T0042352 |
Total holds: 0
Includes bibliographical references (p. [209]) and index.