Marketing : concepts and strategies /
By: Dibbs, Sally
Title By: Simkin, Lyndon | Pride, William M | Ferrell, O.C
Material type:
BookPublisher: Hampshire, UK : Cengage Learning, c2012.Edition: 6th ed.Description: xviii, 815 p. : ill. (chiefly col.) ; 26 cm.ISBN: 978-1408032145Program: MARK101Subject(s): Marketing
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 DI MA (Browse shelf) | Available | T0045257 |
Total holds: 0
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| 658.8 DI MA Marketing management. | 658.8 DI MA Marketing : concepts and strategies / | 658.8 DI MA Marketing : concepts and strategies / | 658.8 DI MA Marketing : concepts and strategies / | 658.8 DO AR The art and science of marketing : marketing for marketing managers / | 658.8 DO MA Marketing management and strategy / | 658.8 DO MA Marketing management and strategy / |
Includes bibliographical references and index.
MARK101 UOWD