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All business is local : why place matters more than ever in a global, virtual world /

By: Quelch, John A
Title By: Jocz, Katherine E
Material type: BookPublisher: London : Portfolio Penguin, c2012.Description: 248 p. : ill. ; 24 cm.ISBN: 9780241961643 (pbk.) :; 0241961645 (pbk.) :Subject(s): Internet marketing | Communication in marketing | Marketing | Globalization | Management and Business StudiesDDC classification: 658.8
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Originally published: New York: Portfolio Penguin.

Includes bibliographical references and index.

Formerly CIP. Uk

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