Marketing management strategies /
By: Ferrel, O.C
Title By: Hartline, Michael D
Material type:![](/opac-tmpl/lib/famfamfam/BK.png)
Summary:
Intends to teach students to think and act like marketers. This title offers a practical approach to analyze, plan, and implement marketing strategies - helping students learn to develop a customer-oriented market strategy and market plan.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 658.8 FE MA (Browse shelf) | Available | T0046483 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
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658.8 FE MA Marketing strategy / | 658.8 FE MA Marketing strategy / | 658.8 FE MA Marketing strategy / | 658.8 FE MA Marketing management strategies / | 658.8 FO NO Nonprofit marketing / | 658.8 FR SO Social marketing casebook / | 658.8 FR ST Strategic social marketing |
Intends to teach students to think and act like marketers. This title offers a practical approach to analyze, plan, and implement marketing strategies - helping students learn to develop a customer-oriented market strategy and market plan.