Principles of marketing.
By: Kotler, Philip
Title By: Armstrong, Gary (Gary M.)
Material type:
BookPublisher: Upper Saddle River, N.J. : London : Prentice Hall ; Pearson Education [distributor], 2010.Edition: 13th ed., Global ed. Philip Kotler, Gary Armstrong.Description: 1 v. 637 p. (various pagings) : ill. (chiefly col.) ; 28 cm.ISBN: 9780137006694 (pbk.); 0137006691 (pbk.)Subject(s): Marketing | Management and Business StudiesDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 KO PR (Browse shelf) | Available | T0047019 |
Total holds: 0
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| 658.8 KO PR Principles of marketing / | 658.8 KO PR Principles of marketing / | 658.8 KO PR Principles of marketing / | 658.8 KO PR Principles of marketing. | 658.8 KO PR Principles of marketing / | 658.8 KO PR Principles of marketing / | 658.8 KO PR Principles of marketing / |
Previous ed.: Upper Saddle River, N.J.: Pearson Prentice Hall, 2008.
Includes bibliographical references and index.
Formerly CIP. Uk