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Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence /

By: Lewis, Mike, 1975-
Material type: BookPublisher: New York : McGraw-Hill, c2013.Description: xxxi, 286 p. : ill. ; 23 cm.ISBN: 9780071794961 (pbk. : alk. paper); 0071794964 (pbk. : alk. paper)Subject(s): Marketing -- Social aspects | Customer relations | Success in business | Marketing -- Social aspects | Management -- Social aspects | Social responsibility of business | Internet marketing -- Social aspectsDDC classification: 658.8/72
Summary:
Explains how today's best-known brands use effective social media strategies to make their brand stand out.
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Explains how today's best-known brands use effective social media strategies to make their brand stand out.

Includes bibliographical references (p. 269-273) and index.

Adult Follett Library Resources.

Adult.

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