Essentials of marketing /
By: Baines, Paul
Title By: Fill, Chris | Page, Kelly
Material type:
BookPublisher: Oxford : Oxford University Press, c2013.Description: xxiii, 413 p. : col. ill. ; 25 cm.ISBN: 9780199646500; 0199646503Subject(s): MarketingDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 BA ES (Browse shelf) | Available | T0047584 |
Total holds: 0
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| 658.8 AR MA Marketing : an introduction / | 658.8 AR MA Marketing : an introduction | 658.8 BA BU Building an online cash cow : a complete step-by-step guide to affiliate marketing / | 658.8 BA ES Essentials of marketing / | 658.8 BA FU Fundamentals of marketing / | 658.8 BA MA Marketing strategy and management | 658.8 BA MA Managing services marketing : text and readings / |
Includes bibliographical references and index.