Customer equity management /
By: Rust, Roland T
Title By: Lemon, Katherine N., (Katherine Newell) | Narayandas, Das
Material type:
BookPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005.Description: xxii, 551 p. : ill ; 24 cm. + 1 CD-Rom (4 3/4 in.).ISBN: 0131419293Subject(s): Customer equity -- ManagementDDC classification: 658.8/12
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.812 RU CU (Browse shelf) | Available | T0028341 |
Total holds: 0
Includes bibliographical references and index.