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Becoming a public relations writer : a writing workbook for emerging and established media /

By: Smith, Ronald D, 1948-
Material type: BookPublisher: New York : Routledge, 2012.Edition: 4th ed.Description: xvi, 413 p. : ill. ; 25 cm.ISBN: 9780415888028 (pbk. : alk. paper); 0415888026 (pbk. : alk. paper)Subject(s): Public relations -- Authorship | Publicity | Public relationsDDC classification: 659.2
Summary:
A guide to the writing process for public relations practice, with realistic examples, ethical and legal issue content, and practical exercises, and includes a list of public relations writing formats.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
659.2 SM BE (Browse shelf) Available T0047707
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A guide to the writing process for public relations practice, with realistic examples, ethical and legal issue content, and practical exercises, and includes a list of public relations writing formats.

Includes bibliographical references (p. 378-382) and index.

Adult Follett Library Resources.

Adult.

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