Contagious : why things catch on /
By: Berger, Jonah
Material type:
BookCopyright date: London: Simon & Schuster, 2013Description: viii, 244 p. : ill. ; 24 cm.Content type: text Carrier type: volumeISBN: 9781471111693; 1471111695 (pbk)Subject(s): Word-of-mouth advertising | Viral marketing
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8342 BE CO (Browse shelf) | Available | T0048170 |
Total holds: 0
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| 658.8342 BA CB CB : consumer behavior | 658.8342 BA CB CB : consumer behavior | 658.8342 BA CB CB : consumer behavior | 658.8342 BE CO Contagious : why things catch on / | 658.8342 BL CO Consumer behavior / | 658.8342 BL CO Consumer behavior / | 658.8342 BL CO Consumer behavior / |
Includes bibliographical references and index.