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Webs of influence : the psychology of online persuasion : the secret strategies that make us click /

By: Nahai, Nathalie
Material type: BookPublisher: Harlow, England ; New York : Pearson, c2012.Description: xiv, 271 p. : col. ill. ; 23 cm.ISBN: 9780273772958 (softbound)Subject(s): Internet marketing -- Psychological aspects | Internet advertising -- Psychological aspects | Web sites -- DesignDDC classification: 658.8/72
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.872 NA WE (Browse shelf) Available T0048475
Total holds: 0

Includes bibliographical references and index.

"The secret strategies that make us click"- cover page.

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