Share this too : more social media solutions of public relations (CIPR) /
Title By: Brown, Rob [Edited by] | Waddington, Stephen [Edited by] | Chartered Institute of Public Relations
Material type:
BookSeries: Publisher: Chichester, West Sussex : John Wiley and Sons, Inc., 2013.Description: online resource (xii, 312 pages) : ill. ; 23 cm.ISBN: 9781118676936 (cloth)Subject(s): Public relations | Social mediaDDC classification: 659.20285/4678
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 659.202854678 SH AR (Browse shelf) | Available | T0010720 |
Total holds: 0
Includes index.
This is a practical handbook to the changes taking place in the media and was conceived and written by 33 public relations practitioners using many of the social tools and techniques that it addresses. The book covered the media and public relations industry, planning, social networks, online media relations, monitoring and measurement, skills, industry change and the future of the industry.