Writing for digital media /
By: Carroll, Brian
Material type: BookPublisher: New York, NY : Routledge, c2010.Description: x, 313 p. ; ill. : 26 cm.ISBN: 9780415992015; 0415992001 (hardback : alk. paper); 9780415992015 (pbk. : alk. paper); 041599201X (pbk. : alk. paper); 9780203894316 (e-book.); 0203894316 (e-book.)Subject(s): Online authorshipDDC classification: 808/.002854678Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 808.002854678 CA WR (Browse shelf) | Available | T0050521 |
, Shelving location: Main Collection Close shelf browser
No cover image available | No cover image available | |||||||
808 TI HO How to write successful business and management essays / | 808 UN IV University of Wollongong Library : Undergraduate information skills / | 808 UN RE Research edge : postgraduate information skills. | 808.002854678 CA WR Writing for digital media / | 808.002854678 CA WR Writing and editing for digital media | 808.009 HE HI The history and theory of rhetoric : | 808.02 BA AC Academic writing for international students of business |
Includes bibliographical references and index.
On writing well -- Digital media versus analog media -- Screen writing: online style and techniques -- Headlines and hypertext -- Designing places and spaces -- Getting it right: online editing, designing and publishing -- Blogito, ergo sum: trends in personal publishing -- We the People, part I: Citizen journalism -- We the People, part II: News as conversation -- Getting down to business: intranets, extranets, portals -- Learning the legal landscape: libel and privacy in a digital age.
Writing for Digital Media teaches students how to write effectively for online audiences--whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments. Fundamentally, this book is about good writing--clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers. For additional resources and exercises, visit the Companion Website for Writing for Digital Media at: www.routledge.com/textbooks/9780415992015.