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International business : the challenge of global competition /

By: Ball, Donald A
Title By: Geringer, Michael J | McNett, Jeanne M | Minor, Michael S
Material type: BookPublisher: New York : McGraw-Hill/Irwin, c2013.Edition: 13th ed.Description: xxxv, 536 p. : col. ill., col. maps ; 29 cm.ISBN: 9780078112638; 9780077606121; 007811263X (alk. paper)Program: MGMT389 MARK343Subject(s): International business enterprises -- Management | International business enterprises | International economic relationsDDC classification: 658/.049 Online resources: Location Map
Summary:
The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management.
Suitable for industry professionals, this title offers a complete view of international business as the backgrounds of business students. It includes colorful maps, photos, and the world data.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.049 BA IN (Browse shelf) Available T0011121
REGULAR University of Wollongong in Dubai
Main Collection
658.049 BA IN (Browse shelf) Available T0011110
Total holds: 0

Includes bibliographical references and indexes.

The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management.

Suitable for industry professionals, this title offers a complete view of international business as the backgrounds of business students. It includes colorful maps, photos, and the world data.

MGMT389 MARK343

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