Crisis communication : practical PR strategies for reputation management and company survival
Title By: Anthonissen, Peter Frans [Edited by]
Material type:![](/opac-tmpl/lib/famfamfam/BK.png)
Summary:
Discusses how companies and organizations can react positively and swiftly to various crises and possibly turn the situation into an opportunity, covering topics such as planning, accountability, natural disasters, accidents, legal issues, food crises, and negative press.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 659.2 CR IS (Browse shelf) | Available | T0051202 |
Total holds: 0
Discusses how companies and organizations can react positively and swiftly to various crises and possibly turn the situation into an opportunity, covering topics such as planning, accountability, natural disasters, accidents, legal issues, food crises, and negative press.
Includes bibliographical references (p. [217]) and index.
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