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The unmanageable consumer

By: Gabriel, Yiannis
Title By: Lang, Tim
Material type: BookPublisher: Los Angeles : Sage Publications, c2015.Edition: 3rd ed.Description: xiii, 265 p. ; 24 cm.ISBN: 9781446298527Subject(s): Consumers | Consumption (Economics) | Consumer behaviorDDC classification: 381.3 Online resources: Location Map
Summary:
T̀his book was radically challenging when it was first published, and is only more so today as the concept of consumer collapses under the weight of its many meanings' - Madeleine Bunting, Columnist, The Guardian. This book examines the key Western traditions of thinking about and being a consumer. Each chapter focuses on a different consumer model and readers are invited to enter an exciting analysis of contemporary consumerism. Updated with new material, this Second Edition looks at the impact of new technology on consumerism and the consolidation of consumerism and c̀onsumer language in sph.
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
381.3 GA UN (Browse shelf) Available T0029949
Total holds: 0

Includes bibliographical references (p. [198]-215) and index.

The Emergence of Contemporary Consumerism / The Consumer as Chooser / The Consumer as Communicator / The Consumer as Explorer / The Consumer as Identity-Seeker / The Consumer as Hedonist / The Consumer as Victim / The Consumer as Rebel / The Consumer as Activist / The Consumer as Citizen / The Consumer as Worker / The Unmanageable Consumer.

T̀his book was radically challenging when it was first published, and is only more so today as the concept of consumer collapses under the weight of its many meanings' - Madeleine Bunting, Columnist, The Guardian. This book examines the key Western traditions of thinking about and being a consumer. Each chapter focuses on a different consumer model and readers are invited to enter an exciting analysis of contemporary consumerism. Updated with new material, this Second Edition looks at the impact of new technology on consumerism and the consolidation of consumerism and c̀onsumer language in sph.

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