Communicate to influence : how to inspire your audience to action
By: Decker, Ben
Title By: Decker, Kelly
Material type:
BookPublisher: New York : McGraw-Hill Education, c2015.Description: xii, 283 p. : ill. ; 24 cm.ISBN: 9780071839839Subject(s): Business communication | Business presentations | Persuasion (Psychology) | Influence (Psychology)DDC classification: 651.7 Online resources: Location Map
Summary:
Business communication sucks. At each meetingand presentation, we are inundated with information,leaving us thirsting for inspiration. Sure, we willcheck off an action item because we have to . . .but what if we were actuallyinspired to do something?What if we were so moved that wewantedto do it? Leaders must earn the license to lead. Not by expertise,authority, or title alone, but by influence.In Communicate to Influence, you will learn the secretsof the Decker Method -- a framework thathas been perfected over the past 36 years.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 651.7 DE CO (Browse shelf) | Available | T0053304 |
Total holds: 0
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| 651.7 BA IM Improve your communication skills / | 651.7 BA IM Improve your communication skills / | 651.7 BR CO Communication skills for international students in business / | 651.7 DE CO Communicate to influence : | 651.7 GU BU Business communication : | 651.7 GU BU Business communication : | 651.7 GU WO Work communication : |
Includes bibliographical references (p. 271-276) and index.
Business communication sucks. At each meetingand presentation, we are inundated with information,leaving us thirsting for inspiration. Sure, we willcheck off an action item because we have to . . .but what if we were actuallyinspired to do something?What if we were so moved that wewantedto do it? Leaders must earn the license to lead. Not by expertise,authority, or title alone, but by influence.In Communicate to Influence, you will learn the secretsof the Decker Method -- a framework thathas been perfected over the past 36 years.