International marketing : an Asia-Pacific perspective
By: Fletcher, Richard
Title By: Crawford, Heather
Material type:
BookPublisher: Frenchs Fores, NSW : Pearson, c2014.Edition: 6th ed.Description: xxvi, 720 p. : col. ill., ; 26 cm.ISBN: 9781442560833Subject(s): Marketing | Export marketing | Export marketing -- Pacific Area
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.84091823 FL IN (Browse shelf) | Available | T0053918 |
Total holds: 0
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| 658.84 UR DI Digital marketing strategy : text and cases / | 658.84 UR DI Digital marketing strategy : text and cases / | 658.84 US MA Marketing across cultures / | 658.84091823 FL IN International marketing : an Asia-Pacific perspective | 658.840951 HU RE Research frontiers on the international marketing strategies of Chinese brands | 658.84195 TR MA Marketing across cultures / | 658.848 AL IN International marketing and export management / |