Return on ideas : a practical guide to making innovation pay /

Material type:

BookPublisher: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2007.Description: xvi, 261 p. : ill ; 24 cm.ISBN: 9780470028575 (cloth); 0470028572 (cloth)Subject(s): Product management | Brand name products | Diffusion of innovationsDDC classification: 658.4/063

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Item type	Home library	Call number	Status	Date due	Barcode	Item holds
REGULAR	University of Wollongong in Dubai Main Collection	658.4063 NI RE (Browse shelf)	Available		T0031840

Total holds: 0

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Previous	658.4063 NA DI Discontinuous change : leading organizational transformation /	658.4063 NA DI Discontinuous change : leading organizational transformation /	658.4063 NI CA Cambridge marketing handbook : stakeholder /	658.4063 NI RE Return on ideas : a practical guide to making innovation pay /	658.4063 OS AP Applying innovation /	658.4063 PA BI Big change, best path : successfully managing organizational change with wisdom, analytics and insight /	658.4063 PA HO How to kill a unicorn : how the world's hottest innovation factory builds bold ideas that make it to market	Next

"A Brandgym book"--Cover.

Includes index.

UOWD Library