E-commerce in regional small to medium enterprises /
By: MacGregor, Robert C
Title By: Vrazalic, Lejla
Material type:
BookPublisher: Hershey, PA : Idea Group Pub., c2007.Description: p. cm.ISBN: 9781599041230 (hardcover); 9781599041254 (ebook)Subject(s): Electronic commerce | Small business | Strategic alliances (Business)DDC classification: 381/.142 Online resources: Location Map
Summary:
"This book presents detailed studies of e-commerce in multiple regions focusing on business size, sector, market focus, gender of CEO, and education level of CEO as driving forces for e-commerce adoption. Results show that regional SMEs in developed countries have low e-commerce adoption rates, and strategic alliances by SMEs play a key role in overcoming the low rate"--Provided by publisher.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 381.142 MA EC (Browse shelf) | Available | T0031915 |
Total holds: 0
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| 381.14109758231 CL RI Rich's : | 381.142 JO EN The end of online shopping : | 381.142 LA EC E-commerce essentials / | 381.142 MA EC E-commerce in regional small to medium enterprises / | 381.142 ST EV The everything store : | 381.142 VA EC E.commerce economics / | 381.14206551 LO AL The Alibaba way : |
Includes bibliographical references and index.
"This book presents detailed studies of e-commerce in multiple regions focusing on business size, sector, market focus, gender of CEO, and education level of CEO as driving forces for e-commerce adoption. Results show that regional SMEs in developed countries have low e-commerce adoption rates, and strategic alliances by SMEs play a key role in overcoming the low rate"--Provided by publisher.