Business marketing : a managerial approach /

Material type:

BookPublisher: Cincinnati, Ohio : South-Western College Pub., c1995.Edition: 6th ed.Description: xiii, 859 p. : ill., maps ; 24 cm.ISBN: 0538847522 (hc.)Program: MARK917Subject(s): Industrial marketing -- Management | Industrial marketing -- Management -- Case studiesDDC classification: 658.8

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Item type	Home library	Call number	Status	Date due	Barcode	Item holds
REGULAR	University of Wollongong in Dubai Main Collection	658.8 HA BU (Browse shelf)	Available		T0032194

Total holds: 0

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Rev. ed. of: Business marketing management. c1992.

Includes bibliographical references and indexes.

MARK917

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