Wild ride : inside Uber's quest for world domination Adam Lashinsky
Publication details: London : Portfolio Penguin, c2017.Description: 228 p. : ill. ; 24 cmISBN:- 9780241278482
- 388.413214 LA WI
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 388.413214 LA WI (Browse shelf(Opens below)) | Available | T0056978 |
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| 388.312 CO MP Computer vision and imaging in intelligent transportation systems / | 388.342 BU AU Autonomy : | 388.4 YE UR Urban transportation and the environment : | 388.413214 LA WI Wild ride : | 388.54209042 PA GR The great crash : | 389.1 KH MA The mathematics that power our world : | 390 EM ER Emerging ritual in secular societies : |
Other Titles: Inside Uber's quest for world domination
The inside story of Uber, the multi-billion dollar disruptor that has revolutionised the transportation industry around the world Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth, and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost. In Wild Ride, Adam Lashinsky ... traces the story of Uber's meteoric rise: from its murky origins to its plans for expansion into radically different industries. The company has already poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit. With access to current and former employees, as well as CEO Travis Kalanick, this book will be the first to unlock Uber's vault.
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