Marketing 4.0 : moving from traditional to digital
By: Kotler, Philip
Title By: Kartajaya, Hermawan | Setiawan, Iwan
Material type: BookPublisher: Canada : Wiley, c2017.Description: xix, 184 p. : ill. 26 cm.ISBN: 9781119341208Other title: Marketing four point zero.Subject(s): Marketing | Internet marketingDDC classification: 658.8 KO MAItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 KO MA (Browse shelf) | Available | T0057210 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
658.8 KO MA Marketing management | 658.8 KO MA Marketing management | 658.8 KO MA Marketing management | 658.8 KO MA Marketing 4.0 : | 658.8 KO MA Marketing management | 658.8 KO MA Marketing management | 658.8 KO PR Principles of marketing / |
Includes index.