Global entrepreneurship and new venture creation in the sharing economy
Title By: Norhayati Zakaria [Edited by] | Kaushal, Leena [Edited by]
Material type:![](/opac-tmpl/lib/famfamfam/BK.png)
Summary:
"This book covers the essential understanding, knowledge and skills required by the entrepreneurs for new business start-ups in the globalized and digital age. It addresses the need to develop enterprising and innovative cultures in business; spotting business opportunities; market demand as the key to commercial viability; importance of knowing your customers; and other topics"--
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.11 GL OB (Browse shelf) | Available | T0057377 |
Total holds: 0
Notes: "Premier reference source"--Cover.
Includes bibliographical references.
"This book covers the essential understanding, knowledge and skills required by the entrepreneurs for new business start-ups in the globalized and digital age. It addresses the need to develop enterprising and innovative cultures in business; spotting business opportunities; market demand as the key to commercial viability; importance of knowing your customers; and other topics"--