UOWD Library

Normal view MARC view ISBD view

Crisis management in the tourism industry

By: Glaesser, Dirk
Material type: BookPublisher: London : Routledge, c2006.Description: x, 270 p. : ill. ; 25 cm.ISBN: 9781138139800Other title: Crisis management.Subject(s): Tourism -- Management | Financial crises | Crisis managementDDC classification: 338.4791 GL CR Online resources: Location Map
Summary:
The tourism industry is arguably one of the most important sources of income and foreign exchange, and is growing rapidly. However, national and international crises have huge negative economic consequences. Crisis Management in the Tourism Industry aims to illustrate the theories and actions that can be taken to better understand consumer, economic and environmental reaction in order for the businesses involved to be more prepared for such events and how to handle their business in times of crises. Using international up to date case studies this text discusses: * The influential effect of the mass media * How crises effect the purchase decision process * Destination branding/image and its manipulation * Preventative crises management and strategies
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection 		338.4791 GL CR (Browse shelf) Available T0058097
Total holds: 0

Previous ed.: 2003.

Related work (?): Krisenmanagement im Tourismus. Frankfurt am Main : Peter Lang, 2001.

Includes bibliographical references (p. [245]-259) and index.

Introduction to crisis management: Crises spheres of activity; Methods of analysis and prognosis; Strategic measures of crisis management; Crisis planning and organisational measures; Crisis management instruments; Bibliography; Index

The tourism industry is arguably one of the most important sources of income and foreign exchange, and is growing rapidly. However, national and international crises have huge negative economic consequences.

Crisis Management in the Tourism Industry aims to illustrate the theories and actions that can be taken to better understand consumer, economic and environmental reaction in order for the businesses involved to be more prepared for such events and how to handle their business in times of crises.

Using international up to date case studies this text discusses:

* The influential effect of the mass media
* How crises effect the purchase decision process
* Destination branding/image and its manipulation
* Preventative crises management and strategies

Powered by Koha