Relationship marketing : exploring relational strategies in marketing /
By: Egan, John
Material type: BookPublisher: Harlow, England ; New York : Financial Times/Prentice Hall, 2008.Edition: 3rd ed.Description: xxi, 311 p. : ill ; 25 cm.ISBN: 9780273713197 (pbk. : alk. paper); 0273713191 (pbk. : alk. paper)Program: MARK938Subject(s): Relationship marketingDDC classification: 658.8/12Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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REGULAR | University of Wollongong in Dubai Main Collection | 658.812 EG RE (Browse shelf) | Available | T0033846 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.812 EG RE (Browse shelf) | Available | T0033847 |
Total holds: 0
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658.812 DI SE Serve them right / | 658.812 DI SE Serve them right / | 658.812 DO ST Strategic market relationships : from strategy to implementation / | 658.812 EG RE Relationship marketing : exploring relational strategies in marketing / | 658.812 EG RE Relationship marketing : exploring relational strategies in marketing / | 658.812 EG RE Relationship marketing : exploring relationship strategies in marketing / | 658.812 EG RE Relationship marketing : exploring relational strategies in marketing / |
Includes bibliographical references and index.
MARK938