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International retailing /

By: Sternquist, Brenda
Title By: Goldsmith, Elizabeth B
Material type: BookPublisher: New York City : Fairchild Books / Bloomsbury, c2018.Edition: 3rd ed.Description: xv, 347 p. : ill. ; 26 cm.ISBN: 9781501323638Subject(s): Retail trade | International tradeDDC classification: 658.87 ST IN
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Item type Home library Call number Status Notes Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.87 ST IN (Browse shelf) Available April 2018 T0059162
Total holds: 0

Revised edition of International retailing, c2007.

Revised edition of International retailing, c2007.
Includes bibliographical references and index

Acknowledgments -- Overview -- Internationalization of retailing -- Strategic retail expansion -- Location factors -- Culture and consumer behavior -- Developing and emerging countries -- Licensing, franchising, and strategic alliances -- Multinational markets -- Retailing in the Americas -- United States -- Canada, Mexico, Central America and the Caribbean -- South America -- Retailing in Europe, Asia, Africa, Australia, and the Middle East -- Europe and Russia -- The Middle East and Africa -- Asia, Australia, and Oceania -- Future of international retailing -- Prognosis for the future -- Glossary -- Index.

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