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Business intelligence for small and medium-sized enterprises : an agile roadmap toward business sustainability Lila Rao-Graham, Maurice L. McNaughton, Gunjan Mansingh

By: Contributor(s): Material type: TextTextPublication details: Boca Raton, FL : CRC Press, c2020.Description: xvi, 150 p. : ill. ; 25 cmISBN:
  • 9781138584211
Subject(s): DDC classification:
  • 658.472 RA BU
Summary: "Small and medium-sized enterprises (SMEs) have an excellent opportunity to harness their natural agility to compete and to do this they should look to business analytics. This book presents a process model that can be adapted by organizations looking to acquire agility through analytics. It describes the steps of the model and real-world examples"--
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Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.472 RA BU (Browse shelf(Opens below)) Available T0063183

"Small and medium-sized enterprises (SMEs) have an excellent opportunity to harness their natural agility to compete and to do this they should look to business analytics. This book presents a process model that can be adapted by organizations looking to acquire agility through analytics. It describes the steps of the model and real-world examples"--

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