Normal view MARC view ISBD view

Principles of marketing

By: Kotler, Philip
Title By: Armstrong, Gary | Harris, Lloyd C | Piercy, Nigel
Material type: BookPublisher: Harlow, United Kingdom : Pearson, 2017.Edition: 7th European ed.Description: xxiv, 675 p. : ill. ; 28 cm.ISBN: 9781292092898Subject(s): MarketingDDC classification: 658.8 KO PR
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Home library Call number Status Notes Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.8 KO PR (Browse shelf) Available Feb2020 T0063735
Total holds: 0

Revised edition of the authors' Principles of marketing.

Includes bibliographical references and index.

Powered by Koha