Contemporary strategic marketing /
Title By: Brennan, Ross | Brennan, Ross. Contemporary strategic marketing
Material type:
BookPublisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2008.Edition: 2nd ed.Description: xxiv, 462 p. : ill ; 25 cm.ISBN: 0230507204 (alk. paper); 9780230507203Subject(s): Marketing -- ManagementDDC classification: 658.8/101
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.802 BR CO (Browse shelf) | Available | T0035753 |
Total holds: 0
Rev. ed. of: Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau. 2003.
Includes bibliographical references and indexes.