Relationship marketing : exploring relationship strategies in marketing /

By: Egan, John, 1952-

Material type:

BookPublisher: New York : Financial Times/Prentice Hall, 2004.Edition: 2nd ed.Description: xxiii, 268 p. : ill ; 25 cm.ISBN: 0273686232 (pbk. : alk. paper)Program: MARK938Subject(s): Relationship marketingDDC classification: 658.8/12

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Holdings ( 1 )
Title notes

Item type	Home library	Call number	Status	Date due	Barcode	Item holds
REGULAR	University of Wollongong in Dubai Main Collection	658.812 EG RE (Browse shelf)	Available		T0036223

Total holds: 0

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Previous	658.812 DO ST Strategic market relationships : from strategy to implementation /	658.812 EG RE Relationship marketing : exploring relational strategies in marketing /	658.812 EG RE Relationship marketing : exploring relational strategies in marketing /	658.812 EG RE Relationship marketing : exploring relationship strategies in marketing /	658.812 EG RE Relationship marketing : exploring relational strategies in marketing /	658.812 ES SE The essentials of great service	658.812 EV EX Exploring direct and customer relationship marketing /	Next

Includes bibliographical references and index.

MARK938

UOWD Library

Relationship marketing : exploring relationship strategies in marketing /

By: Egan, John, 1952-

, Shelving location: Main Collection Close shelf browser