Business-to-business marketing /
By: Brennan, Ross
Title By: Canning, Louise | McDowell, Raymond
Material type:![](/opac-tmpl/lib/famfamfam/BK.png)
Summary:
Examines business-to-business marketing from a European prospective, discussing the different kinds of organizational markets and including discussion questions and case studies.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.804 BR BU (Browse shelf) | Available | T0050790 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.804 BR BU (Browse shelf) | Available | T0036897 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
![]() |
![]() |
![]() |
![]() |
![]() |
![]() |
![]() |
||
658.8020285 LI MA Marketing engineering : computer-assisted marketing analysis and planning / | 658.8020285 LI MA Marketing engineering : computer-assisted marketing analysis and planning / | 658.804 BR BU Business-to-business marketing / | 658.804 BR BU Business-to-business marketing / | 658.804 BR BU Business-to-business marketing / | 658.804 BR BU Business-to-business marketing | 658.804 BR BU Business-to-business marketing / |
Includes bibliographical references and index.
Examines business-to-business marketing from a European prospective, discussing the different kinds of organizational markets and including discussion questions and case studies.
Adult Follett Library Resources.